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Within the Kyocera Group, the standard pattern on the right is used; it is based on the Branded House and Sub-Brands Strategies.

For product lines that employ the House of Brands Strategy, apply the guidelines under (2) on the right only after consulting with the Kyocera Brand Management Committee in advance and obtaining its approval.

(Reference) For the House of Brands Strategy

When the House of Brands Strategy is being used (*), the pattern on the right should be used. * When using the House of Brands Strategy, approval needs to be obtained after prior consultation with the Kyocera Brand Management Committee.