Distributor / Dealer Logo
- Brand Symbol Usage Guidelines for Authorized Distributors and Dealers
- Securing Clear Space
- Examples of Use in Promotional Materials, Advertisements, Corporate Buildings, and Storefront Signage
- Business Card Example
- Prohibited Examples of Brand Symbol Usage for Authorized Distributors and Dealers
- When Classifying the Brand Symbols for Authorized Distributors and Dealers
Brand Symbol Usage Guidelines for Authorized Distributors and Dealers
Specially designed versions of the brand symbol are prepared for authorized distributors and dealers of the Kyocera Group.
Brand Symbol for Authorized Distributors
Brand Symbol for Authorized Dealers
When using the brand symbol (including group company logos), you must download the master data from the download page and use it as provided.
‧ Scope
Authorized distributors and dealers of the Kyocera Group
In principle, it is required that a distributor or dealer contract has been concluded
with the Kyocera Group.
For any questions, please contact the Brand Promotion Section within the Corporate Communications Department at Kyocera Corporation.
‧ Scope of Application
Catalogs, brochures, leaflets, POP materials, posters
Exhibition booth signage
Letterheads
Corporate and storefront signage
Various advertisements
Business cards
Websites, etc.
For examples of various applications, please refer to the application design guidelines.
‧ Advance Application
When using a specially designed brand symbol, it is necessary to submit the design proposal in advance to the Brand Management Committee Secretariat for approval.
( A formal application form is not required; only the design proposal must be reviewed. )
‧ Brand Symbol for Authorized Distributors and Dealers
When using the brand symbol for authorized distributors and dealers, always download the master data from the download page.
For signage ( signboards ) only, please use the designated “ Signage Brand Symbol. ”
These specially designed brand symbols are produced and managed exclusively by the Kyocera Brand Management Committee Secretariat. Individual creation by business divisions or group companies is strictly prohibited.
If special use is required other than for “ Authorized Distributors ” or “ Authorized Dealers, ” please consult the Brand Promotion Section, Corporate Communications Department, Kyocera Corporation.
When using these brand symbols ( including group company logos ), you must always download the master data from the
download page and use it as provided.
Securing Clear Space
The Brand Symbol for authorized distributors and dealers must always be displayed clearly, distinguished from other information, and retain its symbolic integrity.
The clear space is the minimum area required to ensure this. Always secure space equal to or greater than the clear space requirements.
When using specially designed brand symbols, you must download and use the master data without modification.
Brand Symbol for Authorized Distributors
Brand Symbol for Authorized Dealers
No other information may be displayed within the clear space.
When using specially designed brand symbols, the design proposal must be submitted in advance to the Brand Management Committee Secretariatfor approval.
Examples of Use in Promotional Materials, Advertisements, Corporate Buildings, and Storefront Signage
These are examples of how the dedicated brand symbols for authorized distributors and dealers are applied in various promotional materials, advertisements, corporate buildings, and storefront signage.
No other information may be displayed within the clear space.
When displaying the Kyocera brand symbol in stores or on materials created by authorized distributors or dealers, always place the distributor’s or dealer’s company name or brand logo on the left side.
A vertical line must be used to separate the distributor’s or dealer’s information from the Kyocera brand symbol.
If authorized distributors or dealers have their own brand logo
If authorized distributors or dealers have their own brand logo, it should be displayed more prominently than the Kyocera brand symbol.
( As a general rule, place it on the left or at the top. )
When displayed together with another company’s brand symbol
Only when displayed together with another company’s brand symbol is it permissible to use the Kyocera brand symbol alone, in accordance with the clear space regulations.
Please ensure that the overall layout does not give the false impression that Kyocera is the primary entity, while also securing the required clear space.
Business Card Example
These are the regulations for incorporating the Kyocera brand symbol into the business cards of authorized distributors and dealers.
When displaying the Kyocera brand symbol alone
If authorized distributors or dealers have their own brand symbol, it must be displayed more prominently than the Kyocera brand symbol.
( As a general rule, place it on the left or at the top. )
When Displayed Together with Another Company’s Brand Symbol
Only when displayed together with another company’s brand symbol is it permissible to use the Kyocera brand symbol alone, in accordance with the clear space regulations. Please ensure that the overall layout does not create the false impression that Kyocera is the issuing entity, while also securing the required clear space.
Prohibited Examples of Brand Symbol Usage for Authorized Distributors and Dealers
Prohibited Examples of Use in Promotional Materials, Advertisements, Corporate Buildings, and Storefront Signage
Here are common incorrect usage examples when displaying the brand symbol for authorized distributors and dealers.
Checkpoints
- Is the special brand symbol being used?
- Is the issuing entity ( authorized distributor or dealer ) placed on the left side?
- Is the required clear space secured?
The dedicated brand symbol for authorized distributors and dealers is not being used.
The dedicated brand symbol for authorized distributors and dealers is not being used. The Kyocera brand symbol is placed in a more prominent position than the name of the issuing entity, ABC Sales Corporation.
The Kyocera brand symbol is placed in a more prominent position than the name of the issuing entity, ABC Sales Corporation.
This violates the rule that the issuing entity must be positioned on the left side.
The Kyocera brand symbol is placed in a more prominent position than the name of the issuing entity, ABC Sales Corporation.
This also violates the principle that the issuing entity must be positioned on the left side.
The required clear space around the Kyocera brand symbol is not secured.
The Kyocera brand symbol is placed in a more prominent position than the name of the issuing entity, ABC Sales Corporation.
Prohibited Examples of Business Card Use
Here are common incorrect usage examples when displaying the brand symbol for authorized distributors and dealers.
Checkpoints
- Is the special brand symbol being used?
- Is the issuing entity ( authorized distributor or dealer ) placed on the left side?
- Is the required clear space secured?
The dedicated brand symbol for authorized distributors and dealers is not being used.
The Kyocera brand symbol is placed in a more prominent position than the name of the issuing entity, ABC Sales Corporation.
This violates the principle that the issuing entity must be positioned on the left side.
The required clear space around the Kyocera brand symbol is not secured.
When Classifying the Brand Symbols for Authorized Distributors and Dealers
Template for cases when further classification is required
If you wish to add further classifications to the special brand symbol, please consult with the Brand Promotion Section in advance.
Clear Space
Clear Space Variation Examples
