Special Brand Display
Special Brand Display
When Displaying the Brand Symbol Vertically
Only when there are constraints on display space that require the brand symbol to be displayed vertically, rotate it 90 degrees to the right so that the symbol mark is positioned at the top.
Basic Form
Exception
Standalone Use of the Symbol Mark
In order to ensure that the brand symbol is accurately recognized as representing the Kyocera brand, standalone use of the symbol mark is, in principle, not permitted.
However, in exceptional situations, such as when there are constraints on display space, the symbol mark may be used alone.
If it is absolutely necessary to display the symbol mark by itself, please consult with the Brand Management Committee Secretariat.
Permitted Usage Examples
Tools for which standalone use of the symbol mark is permitted as an exception.
Website Favicon *1
- A favicon is an icon that appears in the address bar or tab section when a web page is opened in a browser. By setting a favicon, it serves as a marker to help users identify a site or page when multiple tabs are open or when viewing bookmarks.
For social media icons ( such as Facebook, Instagram, and X ) , the use of the symbol mark alone is prohibited.
For details, please refer to the section on
social media icon representation.
Rules for Modified Use of the Brand Symbol
The Kyocera brand symbol is an important intangible asset that must be protected by the entire Kyocera Group, and its value can be enhanced through proper usage.
Therefore, any modification, alteration, or rearrangement of the Kyocera brand symbol is strictly prohibited.
In addition, when using parts of the brand symbol as a background design or decorative motif, care must be taken to ensure that the motif is not misrecognized as the brand symbol.
Usage such as isolating the motif so that it appears as the brand symbol, making it stand out more than the brand symbol, or combining it with the company name or specific products and services is prohibited.
Usage Example : Use as a Background Design or Decorative Motif
Prohibited Usage Examples
It is prohibited to isolate the motif so that it appears as the brand symbol, or to make it stand out more than the brand symbol.
It is prohibited to combine it with the company name or with specific products and services.
Regulations for Brand Symbol Representation in Embroidery
Please ensure that the shape and colors of the brand symbol are accurately reproduced.
If it is determined that accurate reproduction of the brand symbol cannot be ensured, refrain from using embroidery to display the brand symbol.
Permitted Usage Example
Please use embroidery that accurately reproduces the brand symbol.
Example of Embroidery on a Cap
Prohibited Use Example
Connecting the spaces between letters in embroidery is prohibited.
Example of Embroidery with Connected Letters
