English

Scope of Application

The following describes the scope of application for the Brand Statement Logo.

Materials that display the Brand Statement Logo

  • Materials created for corporate communications (public relations, research and development, human resources, management promotion, etc.)
  • Company brochure
  • Information on business sites (plants, offices, research institutes, etc.)
  • Corporate advertisements created to enhance Kyocera’s corporate image (TV commercials, newspaper and magazine advertising, etc.)

Materials that do not display the Brand Statement Logo (in which only the Brand Symbol is shown)

  • All materials created by individual product lines (*)
    • Catalogs, pamphlets, packages, POP displays, posters, calendars, etc.
    • Various advertising materials designed to showcase products (TV commercials, web advertising, newspaper and magazine advertising, etc.)
    • Store banners and flags
    • Exhibition booth signs, exhibition panels, staff uniforms at exhibition events
  • Cardboard boxes used for transportation
  • In-house forms
  • Company building signs, name plates
  • Signs for in-house events
  • Envelopes
  • New Year’s greeting cards, Summer greeting cards
  • Uniforms and work caps

* Use of the Brand Statement Logo is not prohibited. If you wish to use the Brand Statement Logo, please observe the rules regarding its use.